Category Archives: Team Member Spotlights

Team Member Spotlight: Brad Rowland-Aaron Shares His Journey of Authenticity and Adventure

From the Midwest to the Everglades

For Brad Rowland-Aaron, Lodge Manager at Flamingo Everglades, being featured in Shondaland’s “LGBTQ+ People Who Said Yes to Celebrating Themselves” was a reflection of a life defined by courage, authenticity, and a willingness to say yes to new adventures.

Born in Ohio and raised in Evansville, Indiana, Brad never imagined he would one day live and work among the mangroves of the Florida Everglades. He studied hospital administration, following a family tradition rooted in medical professions, before taking a leap into hospitality. What began as a change of direction turned into a lifelong passion for helping others in a new way, through experiences that connect people to nature, comfort, and one another.

A Career Built on Curiosity and Courage

Brad’s career took him across the country, from managing hotels with Marriott to spending eight summers in Glacier National Park. Between seasons, he worked at renowned destinations such as Sun Valley, Idaho, and Snowshoe Mountain in West Virginia. Each move brought new lessons, lasting friendships, and a deeper appreciation for the unique rhythm of hospitality within national parks.

Eventually, the constant travel inspired Brad to look for a more permanent home, somewhere he could build community while staying connected to the natural beauty that first drew him to the industry. That search led him to the Everglades, where he now helps manage operations at the Flamingo Lodge, a project that blends modern comfort with the wild spirit of the Everglades National Park.

Saying “Yes” to Representation and Visibility

Brad’s inclusion in Shondaland’s national feature came through a partnership with the Greater Miami Convention and Visitors Bureau, highlighting Guest Services’ dedication to diversity and representation across its properties. When asked why he said yes to sharing his story, Brad explained that he wanted others to see that opportunity knows no boundaries.

His openness about identity and leadership reflects not only his personal strength but also the inclusive culture that Guest Services continues to foster. “It aligns with everything we’re striving for at Guest Services and the Park Service,” he shared during his interview. “Both are incredibly welcoming and diverse, and that’s what makes this work meaningful.”

Authenticity as a Way of Leading

Brad’s journey is a reminder that living authentically, both personally and professionally, can lead to powerful outcomes. His story stands as a reflection of Guest Services’ ongoing commitment to inclusion, opportunity, and embracing the individuality of every team member.

Celebrating the Retirement of Rod Taylor, Vice President of Operations

Guest Services, Inc. is proud to celebrate the retirement of Rod Taylor, Vice President of Operations, whose remarkable leadership has shaped our company’s success within the National Park Service portfolio. Rod has been an integral part of Guest Services, overseeing many of our National Park Service contracts, most notably those within the Lake Mead National Recreation Area.

Throughout his tenure, he has been a mentor to many, built an outstanding team, and played a key role in securing two major long-term contract renewals at Cottonwood Cove and Black Canyon/Willow Beach. After decades of leadership with Forever Resorts, Rod brought his expertise and steady hand to Guest Services, guiding our transition into Lake Mead with professionalism and dedication.

While Rod officially retires at the end of September, we are delighted that he will continue to lend his experience to Guest Services through special project management support at our Lake Mead sites next year.

Please join us in congratulating Rod on an exceptional career and wishing him the very best in his next chapter with his wife, Julie. We know he will enjoy more time on his favorite hobbies, including restoring hot rods, boating, and cheering on his favorite teams.

Reflections from Leadership and Colleagues

Nico Foris, CEO

“It was truly a pleasure working with Rod over the past seven years. Rod consistently demonstrated exceptional leadership, integrity, and professionalism. His strong work ethic, thoughtful mentorship, and deep understanding of operations set the highest standard across our hospitality division. His commitment to excellence and care for both people and performance earned the respect of clients, employees, and guests. Rod has made such a positive impact on the organization, and I am so happy to have had the privilege of working with him.”

Brandy Frederich, Vice President of Hospitality

“Rod has been a humble and thoughtful leader, someone who truly understands both the mechanics and the dynamics of the workplace. I’ve appreciated the stories, humor, and steady perspective shared along the way. It’s been a pleasure working with you. It’s an honor to follow in your footsteps and help carry forward the region you’ve led with such steady guidance and integrity. I hope to honor your accomplishments and continue the momentum you’ve built, keeping the team strong, relevant, and proud of the work we do every day. Wishing you and Julie every happiness in this next chapter. May your days ahead be filled with the hum of engines, the sparkle of the water, and the joy of doing what you love most. Happy trails and anchors away.”

Lisa Duncan, Senior Director of Operations

“Working with Rod Taylor has been one of the highlights of my time with Guest Services. From the day I joined the company as General Manager at Temple Bar, Rod has been an incredible mentor. He’s always been willing to share his guidance, insight, and a good story or two from his many years in the marina world. From teaching me how to put a budget together to explaining how marinas move, Rod’s patience, leadership, and sense of humor have left a lasting mark on all of us who’ve had the privilege to work with him. I wish him all the best in retirement and hope he enjoys finally getting back to work on his hot rod.”

Thank you, Rod, for your many years of leadership, mentorship, and dedication to Guest Services, Inc. Your legacy will continue to guide and inspire our teams for years to come. We wish you all the best in your well-earned retirement.

Team Member Spotlight: Nick Romeo Expands Guest Services’ Reach Through Partnerships and Education

Guest Services has a long tradition of welcoming visitors to parks and public spaces across the country, ensuring they have access to memorable services and experiences. With more than 35 years in the hospitality industry, Nick Romeo brings experience from major attractions such as Legoland Activity Centers, the Big Wheel in Orlando, Madame Tussauds, and Sea Life, and now applies that expertise as National Tour and Travel Sales Manager.

A New Frontier with Resellers

One of Nick’s primary responsibilities is overseeing third-party resellers and hotel partnerships. This includes well-known online travel agents such as TripAdvisor, Viator, Get Your Guide, and Tripster, which allow Guest Services’ parks to reach millions of potential visitors. By activating these channels, Nick ensures that guests booking trips to Florida or beyond can seamlessly add natural experiences to their itineraries.

“Tour and travel sales are an essential part of how we grow awareness of our parks and experiences,” says Laura Sherman, Vice President of Hospitality. “Nick’s work is already making an impact, and his dedication to building strong partnerships is helping us reach new audiences every day.”

“Not everyone likes working with resellers,” Nick admits. “But I’ve always enjoyed it. They bring in business we may never have reached otherwise.” His strategy is to partner with the strongest companies in both the U.S. and Europe, particularly those that integrate with FareHarbor, making it easier for guests to purchase tickets as part of larger travel packages.

 

Personal Journey and Resilience

Earlier this year, Nick experienced a medical emergency after a fall, which led to a seizure and two major brain surgeries. Recovery required time away from work, but Nick voiced his appreciation for the overwhelming support of the Guest Services team for helping him return. “It really feels good to be back,” he reflects. “At a company of this size, I was honored to have received this level of care. The support made all the difference.”

Outside of his role at Guest Services, Nick has a unique background, holding a degree in animal science and having previously worked as a licensed funeral director in New York. He and his husband live in Orlando, where they have built a life together for the past 24 years.

Here to Support Properties

For Nick, the most important part of his role is supporting general managers and property teams. He wants them to know he is a resource, whether it’s navigating reseller relationships, leveraging online travel agents, or developing educational partnerships with schools.

“I’d love to be able to work not only with Florida but across our park systems,” Nick says. “I’m here to help, and I want our teams to know the resources they have available.”

Thank you for all you do, Nick!